Eligibility

  • Open to anyone located in New York State. You don't need to be an NYU student.
  • Teams must have two to four people. Every team member must register individually on Luma by October 28.

Project and Submission Requirements

  • Projects must respond to the challenge theme revealed on November 2 at 9:00 a.m. ET.
  • Using Base44 is encouraged but optional.
  • Your prototype must be clickable, so judges can interact with it. Data shown in the UI can be fake.
  • Projects must be submitted through Devpost by November 6 at 11:59 p.m. ET.
  • Off-campus participants must email [email protected] to coordinate access to the in-person final.

Final Round

  • The three finalist teams will present live at the Design Mixer at 370 Jay Street, Brooklyn, on November 13.
  • Finalist teams must present in person. A finalist team that can't attend will be disqualified.

Prizes

  • 1st Place (one winning team, chosen at the final): $1,000 cash, plus a Paperlike prize pack for each team member.
  • Best Use of Base44 (optional, opt-in): a 3-month Base44 Builder plan.

Judging and Winner Selection

  • First-round judging takes place November 7–8. Judges score each submission using the rubric below. Three finalist teams will be announced on November 9.
  • The final round on November 13 includes project presentations, demos, and questions from the judges. One winning team will be selected.
  • Rubric: UX and Interaction Design (25%), Problem Framing and User Understanding (20%), Product Value and Strategy (20%), Visual Design and Accessibility (15%), Originality (10%), Communication and Rationale (10%).
  • The judges' decisions are final.